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E-mail Marketing

Facebook users are in decline for the first time ever

Is Facebook In Decline?

By Business, E-mail Marketing, Facebook Advertising

Over the last decade, Facebook has become one of the most targeted and powerful tools marketers can use. Converting social media users into product buyers and loyal customers has been relatively easy thanks to the targeting ability within Facebook Ads. Unfortunately, all of that could be about to change. Facebook is eliminating some of its targeting abilities One of the reasons marketers love using Facebook is the app has always made it easy to target highly specific portions of the population. Need to target stay at home mums with an interest in health and nutrition? You got it. How about…

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Email Marketing Lead Magnet

Lead Magnets: Best Ways to Grow Your Email List

By E-mail Marketing No Comments
Today, it is now more important than ever to gather customer information online. Data is like gold for business owners, and you should be doing anything within your mean to grab your website visitor's attention and get them on your email list. People need to know, like and trust you before making a purchasing decision. Over 97% of your site visitors won't buy anything on their first visit. They may just be browsing, still in the research phase or still discovering if what you offer is right for them. If we are only capitalising on 3% of our marketing efforts,...
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