Facebook Advertising

Google vs Facebook Ads: Which One Should I Advertise On?

By Facebook Advertising, Google Advertising, Paid Advertising No Comments
Google vs Facebook - which is better? It's one of the questions we get asked a lot. Many business owners are uncertain which platform is best suited for them and will get them the desired results they require. Each platform has its own unique advantages. In this article, we break each platform down and list the advantages and disadvantages of both so you can make a calculated decision on what is optimal for your business. This article will be ideal for business owners who: Have never used online advertising before Need clarity on how the platforms can benefit them Need...
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Paid Ad Campaigns

The Importance of Paid Ad Campaigns

By Facebook Advertising, Social Media Marketing
Why Social Media Ad Campaigns Are Becoming the Next Big Marketing Phenomenon. If you aren’t already capitalising on social media for your brand’s ad campaigns, you’ve either just started your business, or you’re missing out on the marketing phenomenon of the decade. No matter who your target audience is, they probably don’t sit in their lounge every night, watching cable television, and buying every product they see advertised. In fact, there’s a growing likelihood that they’ll never have a cable television connection and never buy a newspaper – and if they do, they’re probably already thinking about cancelling that subscription....
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